Wendell Keuneman

The Great Sorting is not the end of software. It is the beginning of the Systems of Work era. Our Fund IV thesis on investing through the great sorting decade: why AI is not a feature cycle but a structural reallocation of labour, cost, and competitive advantage, and how Fund IV is designed to allocate into this transition with an offensive posture — not to defend yesterday's software, but to build tomorrow's incumbents.

We’re excited to share our investment in SecurePII, a cloud-native platform that protects sensitive data across voice interactions. SecurePII enables businesses to securely capture and redact information such as credit card details and personally identifiable data during live calls, keeping them compliant while unlocking voice as a safe and intelligent data source for AI.

Celebrating a landmark exit from our portfolio, the acquisition of TheLoops by IFS validates our strategy of backing visionary founders. Their revolutionary AI platform transforms customer support from a cost centre into an intelligent growth driver, delivering a brilliant outcome and proving the power of a differentiated, AI-driven product.

The System of Work is here: AI-powered software that actively does the work for you. Discover how these intelligent systems are moving beyond simple data storage (the era of Systems of Record) to generate deliverables, automate complex tasks, and transform how industries operate by directly creating outcomes.

We’re thrilled to have had the opportunity to lead both Orkestra’s Pre-Seed and Seed rounds. Orkestra is a software provider that empowers teams within the clean energy sector to streamline the feasibility and deployment of new projects with enhanced ease and precision.

We are delighted to have led Loopit’s Seed round. Loopit is a software provider that enables mobility companies to introduce vehicle subscription offerings to their own customers.

Somya Kapoor and Ravi Bulusu, the co-founders of TheLoops, are serial entrepreneurs. Find out why they came together and how they think about product-building and finding the right investors.

We are thrilled to be investing in TheLoops' Seed round. TheLoops is an intelligent support operations platform that provides rich context and team collaboration to resolve tickets faster, providing a superior customer experience.

Hamish Ogilvy and David Howden are the brilliant scientific minds behind AI search engine Search.io. Find out how they have leant on Tidal to articulate their vision, hire, and grow into multiple markets.

Demos are a vital part of the feature development process in product-led businesses. They not only show what the team got done that sprint, they're an opportunity to experience a feature or product the way a customer would.

Find out how Bonjoro, led by Matt Barnett and Grant Dewar, developed a successful customer video platform with investment, strategic advice and product support from the Tidal team.

Shippit are an Australian startup success story built on an unbreakable founder relationship between Rob Hango-Zada and William On. Learn how Tidal helped guide their global success.

Demos should be considered an essential craft that founders and leaders hone as it has the power to influence many high impact moments. Rather than go through the motions, build a demo muscle that is part of the cultural identity of your company.

Most roadmaps fail because they are trying to do too much for too many people. Chances are your roadmap is either too in the weeds to communicate with management, or too macro that your scrum team can't fully engage to deliver tangible value to the user.